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What is the Ahrefs tool?
First of all, Ahrefs is a tool for checking backlinks. The principles of link building have changed a lot since the past, but contrary to what many people think, considering backlinks is still one of the essential foundations of SEO. Knowing who links to our competitors in our business is the first step to building quality links for our site.
Undoubtedly, what you are looking for is for large sites to link to your site content and thus improve your position in Google. Ahrefs has always been one of the best and most well-known tools in the field of link identification.
But Ahrefs is much more than a backlink checker. This website contains many SEO tools and features, including rankings and keywords. In other words, Ahrefs is a great tool for getting ideas from the techniques used on the biggest and best sites and implementing them on your website. If you want to have a strong start for your website SEO, Ahrefs provides you with all the tools you need.
How does the Ahrefs tool work?
Ahrefs uses highly advanced crawl software to recreate how search engines view websites. This feature allows the software and users to see the complex network of inbound links. Also, it gives you analytics of page content, ranks content by popularity, categorizes different types of data, and reports on them.
Using this information, and using the SEO Skyscraper technique, the Ahrefs tool allows you to produce exactly the content that users like to read.
Of course, Ahrefs does not act as a shortcut to eliminate the need for work. In fact, it provides you with a way to get things done faster and more consistently.
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How much does the Ahrefs tool cost?
Among the SEO analysis tools, Ahrefs is undoubtedly one of the cheapest. User packages on this website start at $ 99 a month, which is a high amount. However, there are many features in this tool that allow you to view, analyze and copy the strategies used in large sites and make it very easy for you to rank in Google. For this reason, paying for this tool has its own value and is a kind of investment. If you are serious about your site SEO, this tool is definitely a good option for you.
But if you are still not sure if this tool is what you need, you can use the two-week trial version so you can try it out before investing in it. Most people who have used this tool have quickly realized that it is useful.
Ahrefs features to analyze competitors and improve site SEO
The Ahrefs tool uses its own bots and indexes to analyze websites. According to the website itself, the index of this website includes one trillion websites. Also, this index is updated every 30 minutes and new information is provided to users.
This website has a database containing about 45 million keywords from 9 different countries. The tools available to you by subscribing include the following:
- Competitive Analysis
- Keyword Research
- Backlink Research
- Content Research
- Rank Tracking
- Web Monitoring
Competitive Analysis
In the following, we will provide you with an explanation of each of these tools.
This section of the Ahrefs tool shows you keywords that competitors use to drive organic traffic to your site.
Using the Top Pages section of this page, you can check the organic traffic that visits their site, and in the Content Gap section, check the keywords that competitors rank with but you did not.
The Ahrefs tool has about 240 million keywords in the United States and about 100 other countries, and ensures that you get the most keyword coverage.
The Site Explorer section of the Ahrefs tool incorporates three powerful SEO tools into one interface:
Organic traffic research – This tool allows you to see what keywords your competitors are ranked and how much traffic they have on their site. All you have to do is enter the competitor site in the Site Explorer section and check the Organic search reports section.
Backlink checker – This section gives you a complete list of all the backlinks of a specific site. All you have to do is enter the competitor site in the Site Explorer section and check the Backlink profile section of the reports. Ahrefs has the fastest backlink crawler and the largest index of backlinks.
Paid traffic research – Using this tool you can find out if your competitors have bought ads and what has been the result for them. This information will be available in the Paid search section of the report.
Keyword Research
This section of the Ahrefs tool gives you thousands of keywords from a database containing 3 billion keywords. In addition to the idea for the keywords, you can check the difficulty of these keywords and see the amount of potential traffic they bring. Here are some things that make Ahrefs Keyword Search Tool unique.
Suggest thousands of keywords – This tool helps you always have ideas for your keywords. The keyword database is updated every month and new data is added to it.
Support for more than 100 countries – Unlike other tools that only show search results in the US, the Ahrefs tool displays information based on more than 100 countries.
Accurate Search Rate – Have an accurate number of keyword searches based on a comparison of data with Google Keyword Planner data.
Keyword Hardness – The KD factor will show you how hard it will be to rank with that keyword and will give you this information based on the analysis of the top pages.
Click-through rate – Just because a keyword has a lot of searches does not necessarily mean it has a lot of clicks. The Ahrefs tool shows you the exact number of clicks.
Advanced Criteria – Have advanced information not found in other tools. Including rate of return, click-through rate, percentage of clicks, percentage of ad clicks, and so on.
SERP Review – Check the SEO criteria in the top sites and check their ranking history for one year.
Keyword List – Make a list of keywords you are going to work on in the future.
Backlink Research
Ahrefs tool has the largest index of live backlinks. The tool’s robots crawl 4 billion web pages every 24 hours and update information for users every 15 minutes.
Just enter any URL you want in the Site Explorer tool to get all the backlinks plus a series of useful information about that site SEO. Advanced reports and filters allow you to in-depth review of available data.
Content Research
Put any word you want in this tool to see the content that works best in that field.
Top Content Search – Put any word you want in this tool and find a list of the most popular articles about it.
Use filters to find information – there are over 2 billion articles in Content Explorer. As a result, you can more easily find the information you want by using filters. You can use language filters, backlinks, traffic, word count, and more.
Check the links – enter any topic you want in the Content Explorer section and see which domains did not link to you using the Highlight unlinked domains feature.
Examining the details of the topic – By clicking on the Details option, you can find information about charts, backlinks, anchor text links, and organic keywords.
Rank Tracking
View your rankings at different time intervals and compare your performance on the chart with other competitors.
- Check your rank on mobile and desktop.
- Check the SEO status of your site on the chart.
- Organize your list of keyboards using filters and tags.
- Compare your position with competitors.
- Receive reports via email.
Web Monitoring
This section of the Ahrefs tool allows you to receive emails whenever you or a competitor receives a backlink. Additionally, you can set notifications for specific keywords
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Conclusion
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